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Cropped image of hands typing on a laptop with floating 5-stars depicts high-quality review for a business.

Writing a High-quality Review: 7 Tips to Dive Into

82% of consumers check reviews before buying a product, while 60% go through product reviews every week. These customers look at ratings or review counts and check the words used. Reviews are meant to evaluate products or services by expressing opinions using evidence. They assist customers in learning more about a product before making a

Leveraging latest SEO trends 2021

Leveraging latest SEO trends 2021

Did you know that more than 50% of all traffic to websites comes via the search engines? In comparison to only 15% from paid advertisements and a low 5% from social media, that’s a massive amount of free traffic! These figures make search engine optimisation (SEO) a very sound investment. The problem is, however, that

Five Significant Benefits of Content Marketing

Five Significant Benefits of Content Marketing

Are you interested in content marketing for your aged care business? It might not be strategy you’ve considered before, but it’s very popular with many online businesses. In fact, this type of digital marketing strategy is a very cost effective way to raise brand awareness and generate leads, particularly for residential, in-home or respite care